Voice Broadcasting Scripts Made Easy

Before you press your magic button lead generator (AKA voice broadcasting software) you need a winning script

Your voice broadcasting script is the keystone by which your campaign will thrive or fail. The ancient Romans were able to construct monumental buildings like the Colosseum because they employed an arch. The keystone held the wedge-shaped stones, called voussoirs, in place. Likewise, your voice broadcasting script will hold together your marketing campaign. Further extending the ancient Roman metaphor let’s examine three key ingredients of a profit pulling script:

1) The Scorpio: In order to defend the Roman empire they Roman Legion used a weapon similar to the crossbow adapted from the Greeks called “the scorpio.” When writing your script the first five words are your defense against a hang up. Give them every reason to stay on the line to hear more.

2) The Palisade: These were wooden stakes driven deep in the ground that marked a boundary and stood as a fortification. The two stakes that you need to drive deep in the ground are a compelling feature and a benefit.

3) The Groma: This was a surveying instrument to make straight lines and right angles. In the case of voice broadcasting script writing you want to draw a straight line to a strong call to action. What is it that you want your listener to do? Be explicit and make sure there is a huge benefit for listener to take action.

What you have here is the beginnings of a voice broadcasting ballista. A ballista was a huge weapon that hurled stones. Your message is the stone that must be heaved sky high. Make sure your aim is true. You can do this be having a targeted list of recipients whom you will auto-dial.

For example, I call network marketers and inform them that I have a tool that allows them to call 1,000 opportunity leads in about 10 minutes. Make sure you also have a targeted list of willing listeners before launching your message. Voice broadcasting scripts are easy to write when you stick to the basics: what’s in it for me? That’s all the person on the other end of the phone cares about.